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Coca-Cola fans to travel to France for UEFA Euro 2016

10 Jun 2016

The six lucky Coca-Cola winners who will have the opportunity to travel to France for the most hotly anticipated EUFA Euro 2016 tournament, including the quarter-finals, were recently announced at The General Soft Drinks Co. Ltd in Marsa.


Coca-Cola Life arrives on shelves in Malta

12 May 2016

The General Soft Drinks Co. Ltd announced that Coca-Cola Life is now produced and being distributed through GSD Marketing Ltd in Malta and Gozo. The newest addition to the Coca-Cola family has the great taste you would expect from a Coca-Cola but with 36% less calories and the sweetness coming from natural sources.


The Alter Aqua Programme celebrated four years of achievements on World Water Day 2016

04 May 2016

Alter Aqua has made a significant impact throughout 2011-2015 in the Maltese Islands, in promoting the use of non conventional water resources (NCWR), such as rainwater harvesting, stormwater management, greywater recycling and treated wastewater reuse, as a sustainable way to increase water availability and adapt to climate change at local level.


The Coca-Cola Foundation supports NowWeMove programme to encourage physical activity

29 Apr 2016

This week, SportMalta announced its plans to scale up NowWeMOVE in Malta at a launch event with interventions by ISCA’s Jacob Schouenborg and Parliamentary Secretary for Research, Innovation, Youth and Sport, Chris Agius, Sportmalta Chairman, Luciano Busuttil, CEO Mark Cutajar, and GSD Marketing Ltd General Manager Brian Galea.


Collective agreement signed at The General Soft Drinks Co. Ltd and GSD Marketing Ltd

01 Apr 2016

The General Soft Drinks Co. Ltd and GSD Marketing Ltd announced the signing of a collective agreement with the General Workers’ Union (GWU) for the period 2015 to 2018.


Kristal water supports the International Malta Karate Championships 2016

15 Mar 2016

Kristal water is supporting this year’s International Karate Championships happening on March 18 and 19 at the Cottonera Sports Complex through the supply of Kristal water.


Satisfying day for Malta Marathon athletes

02 Mar 2016

The 31st edition of the Malta Marathon came to an end today after 4,350 participants from some 50 different countries challenged their strength to complete the route.



Coca-Cola announces ‘One Brand’ global marketing approach. Launches New Global Campaign “Taste the Feeling”

09 Feb 2016

Drinking a Coca-Cola, any Coca-Cola, makes the moment special. The Coca-Cola Company revealed a new ‘One Brand’ global marketing strategy that, for the first time ever, unites Coca-Cola, Coca-Cola Light/Diet Coca-Cola, Coca-Cola Zero and Coca-Cola Life under the iconic Coca-Cola brand positioning in one global creative campaign, “Taste the Feeling.”